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Monday, July 19, 2010

Keyword Marketing Traffic Generation

  Keywords are the driving force behind search engines such as Google, Yahoo, and Microsoft Bing that determine a Web site's ultimate ranking. Broadband connections and modern technology have created a market of impatient consumers who find what they are looking for within seconds from querying a search engine. Usability studies have proven that consumers tend to click on links within the first page of results. Websites, blogs, newsletters, and ecommerce storefronts target consumers based on researched keywords and search queries.

The next segment in our Traffic Generation series, "Keyword Marketing Traffic Generation," explores the realm of keyword-based search engine optimization through the reengineering of design elements, content, and Meta data. As a leader of innovative technology, the  Cashmap package provides over a dozen resources, enabling webmasters to evaluate their current efforts or create a brand new keyword marketing strategy. Most content is written - whether subconsciously or not - with a set of keywords in mind. This Cashmap package allows you to focus on the most popular search terms and keywords to generate traffic.

Keyword marketing is driven by metrics, statistics, and analytical results based on individual web pages. Use this Cashmap package to determine where your current website stands, building on your existing system by modifying content and Meta data. Did you know there is a ton of information "behind the scenes" that your readers do not see? Learn the differences between titles, descriptions, Meta data, and regular content. This package provides additional resources allowing you to track the performance of your Web site; however, for detailed information consult our Google Analytics Cashmap Package by visiting our Cashmap.com Store.

Keyword marketing requires a legitimate connection with your target audience and smaller market segments. Your readership is an invaluable resource that provides valuable information if given the opportunity. Create and disperse surveys to your active membership soliciting their feedback about your products and services while targeting their interests and expectations. Leverage this powerful information by targeting your content towards their main interests and themes.

The Keyword Marketing Traffic Generation Cashmap package utilizes a proprietary customizable guide that users create using Microsoft Excel to organize all of their information. Using this system, users can track their traffic generation efforts while maintaining accountability across all levels of the marketing plan. The only way to increase keyword marketing efforts is to continue revising content until you are satisfied with your search engine rankings and traffic streams.

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